For venues, artists, labels, promoters
Get seen.
the fringe is where New Yorkers go to decide what they're doing tonight. Put your show, venue, label, residency, or tour directly in front of them at the exact moment they're picking.
Live-music only. Venues, artists, labels, promoters, festivals. No resale, no consumer brands.
Handpicked
An editorial feed, not a banner farm.
High intent
Visitors are choosing a show, not scrolling.
Independent
No pay-to-rank algorithm. Placements are labeled.
Placement 01
Featured top row.
A full-width slot at the top of the Discover feed, pinned to a date range. When a user picks Friday, your Friday show leads.
- ·Runs on home and Match Mode
- ·Labeled “Featured”
- ·Your artwork, headline, CTA
- ·Aligned to the show date
| Run length | What's included |
|---|---|
| 7 days | One borough or one date filter |
| 14 days | Up to two boroughs or date filters |
| 30 days | All boroughs, rotating daily |
Your show here
Your Artist Name
Fri · Brooklyn · Your Venue
Pinned above the grid, every date, every device.
Your headline here
Fri · 9pm · Your venue
Sole-sponsor splash on first visit. One brand, 24-hour exclusivity.
Placement 02
Splash takeover.
The first-visit welcome card. One sponsor per day. Good for album drops, festivals, residencies, and venue launches.
- ·Full-card creative: headline, image, CTA
- ·One sponsor per 24-hour window
- ·Dismissible in one tap
- ·7-day minimum recommended
| Run length | What's included |
|---|---|
| 7 days | Sole sponsor on a chosen weekday |
| 14 days | Sole sponsor, two weekdays per week |
| 30 days | Sole sponsor, every day of the run |
How it works.
01
Email us
Tell us what you're promoting and when. We reply in 3 business days.
02
Quote + slot
We send a quote, mock-up, and your dates.
03
Creative review
You send finals. 48-hour turnaround from deposit.
04
Live
Goes live on schedule. We email at start and end.
Priority tiers.
When multiple ads are eligible for the same slot, higher tiers get a larger share of the rotation.
Priority 1
Top
Surfaces most often.
Priority 2
High
Above-standard share.
Priority 3
Standard
The default tier.
Priority 4
Light
Below-standard share.
Priority 5
Background
Surfaces least often.
Who we run for
- ✓Venues
- ✓Artists
- ✓Labels
- ✓Promoters and collectives
- ✓Festivals
- ✓Live-music-adjacent services
Who we don't
- ✕Consumer brands unrelated to live music
- ✕Resale ticket marketplaces
- ✕Alcohol, cannabis, or tobacco
- ✕Political, religious, or advocacy
- ✕Crypto, NFTs, or speculative finance
Ready to go
Let's talk.
Quotes, availability, and specs on request. We reply in 3 business days.
contact.alleymap@gmail.com →